Chris Rock joins BetMGM UK

BetMGM wanted a globally recognised talent who could launch the brand in the UK. Who better than American comedian Chris Rock!

Whether on stage or on set, Rock’s 30+ year career in entertainment is unmatched, earning him universal praise from fans and peers alike – not to mention multiple awards and accolades including 3x Grammys and 4x Emmys.

In the UK, Rock has amassed an incredible following, selling out many tours throughout the years. Back in 2008 he even held the record for the largest comedy audience with 15,900 packed in London’s O2 Arena.

Chris Rock: A Legend of Entertainment

From award-winning comedy specials to iconic movies and tv shows, few have reached the same heights as Chris Rock.

Rock began his career as a stand-up comedian, getting his big break when he was discovered by none other than Eddie Murphy — one of his comedy idols – giving him a role in Beverly Hills Cop II (1987). Rock would go from hit to hit during the 90s/00s, becoming a household name in the process.

In recent years, Rock has starred in: Amsterdam (2022), Spiral: From the Book of Saw (2021), Fargo (2020), and Rustin (2023).

Hailed as one of the greatest stand-up comedians of all time, Chris Rock's signature unapologetic style has entertained audiences worldwide. He’s released several successful stand-up specials including Chris Rock: Selective Outrage in 2023.

Chris Rock in Numbers

• Chris Rock currently has over 21 million social media followers across all platforms.
• His latest special set the Nielson record for the most-streamed comedy special in a single week.
• His first book, “Rock This!” is a New York Times best seller.
• Throughout his career, Rock has won 3x Grammys and 4x Emmys alongside countless nominations.
• Chris Rock starred in two movies that opened in the US on the same day, both would become members of the $100 million club.

Chris Rock’s BetMGM Reveal

Chris Rock launched BetMGM in style with an integrated TV, digital and out of home ad campaign that saw him start in a gold speedboat in the Bellagio Fountains and arriving in London on the River Thames.

We are thrilled to be working alongside a true legend of entertainment. Rock will continue to be a prominent part of the BetMGM experience moving forward, sharing everything from promotions to safer gambling tools.

Chris Rock and BetMGM — it’s showtime!